Hello Kitty Party Land

Hello Kitty Party Land releases on Thursday, October 29, 2026, for Nintendo Switch and Nintendo Switch 2. Published by Bandai Namco Entertainment, it is the first console game to launch under Sanrio's own Sanrio Games label.

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Shown in your local time · counts down to Thursday, October 29, 2026 (time not yet official)

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Release date
Thursday, October 29, 2026
Platforms
Nintendo Switch, Nintendo Switch 2
Price
$49.99
Pre-order
Pre-orders open
Last verified
July 7, 2026

Hello Kitty Party Land is a family-friendly party game that gathers the wider Sanrio universe into one playful theme park of activities. Up to four players can compete or cooperate across more than 45 mini games alongside a board-game mode, teaming up as one of 16 playable Sanrio characters. Along the way you can meet and collect stickers from a cast of more than 145 beloved characters, from Hello Kitty and My Melody to Cinnamoroll and Kuromi.

The game arrives on Thursday, October 29, 2026, releasing simultaneously on Nintendo Switch and Nintendo Switch 2. It is published by Bandai Namco Entertainment and marks the debut console release from Sanrio's own Sanrio Games label. Pre-orders are already open at major retailers, with a Standard (Day 1) Edition and a physical-goodie-packed Premium Edition to choose from.

Sanrio fans have long wanted a big, modern party title that puts the whole character roster on screen together, and this is the first to do it on Nintendo hardware. The blend of local and online play for one to four players makes it an easy pick for family game nights and casual get-togethers. With a launch aimed squarely at the holiday season, anticipation has been building through the countdown to late October.

Global unlock times

When the countdown hits zero, here is the local time in cities around the world.

CityLocal unlock time
Los Angeles5:00 PM · Wed, Oct 28 *
New York8:00 PM · Wed, Oct 28 *
São Paulo9:00 PM · Wed, Oct 28 *
London12:00 AM · Thu, Oct 29 *
Berlin1:00 AM · Thu, Oct 29 *
Paris1:00 AM · Thu, Oct 29 *
Istanbul3:00 AM · Thu, Oct 29 *
Riyadh3:00 AM · Thu, Oct 29 *
Dubai4:00 AM · Thu, Oct 29 *
Cairo3:00 AM · Thu, Oct 29 *
Mumbai5:30 AM · Thu, Oct 29 *
Bangkok7:00 AM · Thu, Oct 29 *
Jakarta7:00 AM · Thu, Oct 29 *
Hanoi7:00 AM · Thu, Oct 29 *
Manila8:00 AM · Thu, Oct 29 *
Kuala Lumpur8:00 AM · Thu, Oct 29 *
Singapore8:00 AM · Thu, Oct 29 *
Tokyo9:00 AM · Thu, Oct 29 *
Seoul9:00 AM · Thu, Oct 29 *
Shanghai8:00 AM · Thu, Oct 29 *
Taipei8:00 AM · Thu, Oct 29 *
Karachi5:00 AM · Thu, Oct 29 *
Dhaka6:00 AM · Thu, Oct 29 *
Mexico City6:00 PM · Wed, Oct 28 *
Bogotá7:00 PM · Wed, Oct 28 *
Buenos Aires9:00 PM · Wed, Oct 28 *
Santiago9:00 PM · Wed, Oct 28 *
Chicago7:00 PM · Wed, Oct 28 *
Toronto8:00 PM · Wed, Oct 28 *
Madrid1:00 AM · Thu, Oct 29 *
Rome1:00 AM · Thu, Oct 29 *
Moscow3:00 AM · Thu, Oct 29 *
Warsaw1:00 AM · Thu, Oct 29 *
Lagos1:00 AM · Thu, Oct 29 *
Johannesburg2:00 AM · Thu, Oct 29 *
Sydney11:00 AM · Thu, Oct 29 *
Auckland1:00 PM · Thu, Oct 29 *

*

Frequently asked questions

When does Hello Kitty Party Land release?
It launches on Thursday, October 29, 2026. Bandai Namco and Sanrio have confirmed this date across their official announcements.
Which platforms is Hello Kitty Party Land on?
It releases on Nintendo Switch and Nintendo Switch 2 on the same day. No other platforms have been announced.
How much does it cost and are there different editions?
The Standard (Day 1) Edition is listed at $49.99 by major U.S. retailers, and a Premium Edition with physical collectibles is listed at $69.99. Bandai Namco has not posted an official MSRP on its own game page, so treat these as retailer listings.
Can I pre-order Hello Kitty Party Land?
Yes. Pre-orders are open at retailers including GameStop and Best Buy for both the Nintendo Switch and Nintendo Switch 2 versions.
Is it coming to Game Pass or PS Plus?
No. Hello Kitty Party Land is a Nintendo Switch and Switch 2 title, so it is not part of Xbox Game Pass or PlayStation Plus, and no subscription-service availability has been announced.
What is the gameplay and what is new?
It is a party game for one to four players, offline or online, featuring more than 45 mini games plus a board-game mode. You play as one of 16 playable Sanrio characters and can meet and collect stickers from over 145 characters. It is also the first game released under the new Sanrio Games label on Nintendo consoles.
Party Land
Thursday, October 29, 2026